Confident Selling: Sell in a way that works for YOU and YOUR business - Starting 6th October 2025

Design and implement your full sales system:

Proven sales principles and strategies
Practical tools, templates, workbooks and resources to help you implement as you learn

This programme is already transforming sales results for our first participants, and the wins keep coming.

What’s included

Weekly training
A new on-demand training each week, with accompanying tools, resources and templates to help you implement quickly. Clear, actionable advice and proven strategies you can use right away.

Weekly Group Coaching sessions
Got questions? I’ve got answers. These group sessions give you the chance to ask questions and get personalised feedback so you can keep moving forward with confidence.

Lifetime access
All content, tools, and resources are yours to keep. Revisit them whenever you need.

The module breakdown

Bonus Module: Quick cash wins – We start by finding your money (it’s probably hiding!).

Bonus Module: What to sell – How to structure your offers so they connect deeply with your audience and sell.

Module 1: The foundation – rethink everything – Sales that feel good (finally!).

Module 2: Building your vision – From fuzzy ideas to focused goals that fuel action.

Module 3: Connecting with your people – Stop guessing, start talking to real buyers.

Module 4: Effortless lead generation – Fill your pipeline without burning out or selling your soul.

Module 5: Making offers – Make the sale with confidence (no scripts needed).

Module 6: Excellence & exponential growth – Turn happy clients into repeat business and effortless referrals.

Module 7: Your Sales First rhythm – Make consistent sales your new normal with campaigns, trust events and daily sales activity.

The Sales Toolkit – Your not-so-secret weapon: scripts, trackers, templates and resources to make implementation easy.

Bonus Masterclass: Sales Copywriting with Georgina Nestor – Learn how to write compelling copy that connects and converts, in your own voice.

Fast Action Bonus 1 – Sales Mastermind Day in Edinburgh (Worth £99)

Buy before midnight on Wednesday 24th September and you’ll be invited to join me and your fellow Confident Selling students for an inspiring sales mastermind day in Edinburgh on Monday 17th November from 10am to 4pm UK.

We’ll work on your 2026 offers and sales strategy together in a beautiful venue, enjoy great food, inspiring conversation and connection with brilliant business owners who are building momentum just like you.

*Only available to those who enrol by 24/9.

Fast Action Bonus 2 – First 5 Buyers: Personal Offer or Sales Page Audit (Worth £99)

If you're one of the first five people to buy, you’ll receive personalised feedback from me on your sales page, your offer, or your social media profile. Complete a brief questionnaire and I’ll send you a short Loom video with practical actions and suggestions to improve clarity, highlight value, and increase conversions.

*Available to the first five buyers only.

Pay-in-Full Bonus – A Day of Private Sales Support with Me (Worth £350+)

If you choose to pay in full, you’ll receive private WhatsApp voice note access to me for one full day.

You can ask questions, get feedback, test ideas or work through any sales challenges in real time.

You will have several dates to choose from between 31st October and 15th December and during your chosen date, I’ll be checking in throughout the day and responding directly.
This is one of my favourite ways to support clients - focused, fast, and flexible.

*Only for those who pay in full.

Bonuses Included for All Buyers

✔ Sales Copywriting Masterclass with Georgina Nestor (Value £47)

Training led by globally recognised sales copywriter, conversion queen and best-selling author, Georgina Nestor. Get clear on your compelling message, and learn the secrets to crafting compelling copy and content that converts browsers into buyers. Georgina will teach you how to dramatically boost your conversion rates and effectively scale your sales efforts.

✔ Instant Access to Kickstart Your Sales Bonus Module

Quick wins module available instantly when you sign up, to help get your sales off to a flying start.

✔ Instant Access to Offers That Sell Module

Offers that Sell module available instantly when you sign up, where I cover my My 8 P's High Converting Offer Framework

What past participants are saying

I feel definitely more comfortable and confident with sales — you’ve helped me shift from thinking sales was hustling people to knowing it's about serving people.

I finally feel like I know what I’m doing when it comes to sales. It’s a game changer.

I couldn’t believe how easy it could be to have conversations that actually turn into opportunities.

I’ve been saying for years that I wanted to double my memberships, but I never had a system. Now I feel like I do — and I can actually see it happening.

I couldn’t have done this without you. I actually asked for the sale — and the world didn’t end.

Client Feedback:

Confident Selling has been a total game-changer for me. For the first time, I'm putting sales first - and it actually feels good. Anna’s approach is everything I hoped for: zero pushiness, just real, human connection. She doesn’t just teach a new way to sell - she lives it. Before this, “sales” made me cringe. Now I want to sell like Anna. Her scripts gave me the words I didn’t know I needed, and I finally feel like I’m reaching out in a way that serves people and builds real relationships. My biggest takeaway is that conversations are everything. I’ve started using Anna’s leads tracker (daily!) and it’s become my go-to tool to keep moving forward. I know I’ve got a system now - and the confidence to use it. And to top it all, Anna is so much fun to hang out with - the whole experience is totally joyful. I’m so glad I said yes.

Julie Begbie

From the moment I first heard Anna speak about sales I knew I wanted to work with her. I first joined her membership, then Momentum and am now in her Mastermind. At each support level I have made my investment back in less than 2 months. Since joining the mastermind my turnover each month has got bigger and better - Feb 4k, March 8k and April 15k. I've just recently launched again which ended up being a 47k launch. One year into this new business and will definitely hit 6 figures in the next few months! Anna's support, wisdom and generosity are second to none. Knowing I have her in my corner when it comes to my sales strategy gives me the confidence to put myself out there and make my business a success.

Emma Rowland

Anna has opened my eyes to the inside track on sales! I wasn’t afraid of selling, but I didn’t quite know how to do it, when, how often, or how to actually structure or schedule it. I now know exactly what to do, when, and how to do it, and it’s really very easy. The best thing is, when I first followed her step by step instructions, I made ten (ten!) sales in one week, and now, despite all the other enticing offers out there to learn about sales, I’ve stuck with her method, as it makes sense, and it works.

Anne Cheshire

This has been the missing link for me.

I’ve realised there’s so much potential just by spotting the gaps.

I couldn’t have done this without you.

I couldn’t believe how easy it could be.

Genuinely, I feel confident I’ve now got the tools and systems to double my membership.

I don’t think I would have had the confidence to do that before.

I wouldn’t have been comfortable doing voice notes a few months ago, but now the results are amazing.

Confident Selling - One Payment of £795 + VAT

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