Your fully supported guide to showing up authentically on Instagram to attract your perfect-fit clients and book out your business. 

You CAN create impact and income from Instagram, even if you are new to the platform, allergic to selfie sticks and nervous about showing your face on camera! 

Build your brand, be seen as the go to expert in your space, and turn your growing audience into paying customers. 

Lesson 1: Create a Cohesive Feed That’s Irresistible to Ideal Clients

• The 6 areas you need to focus on to create a high-performing Instagram presence–and a feed that looks beautiful and represents your brand visually.
• The most crucial part of your Instagram strategy–this can TRULY make or break your success.
• How to quickly & easily develop a recognisable, signature look & style–so people see your posts & already know they belong to you (and only you!)
• The best apps and tools iapps for achieving the look you’re after–plus a look at the ultimate Instagram feed “DONT’s”
• Deciding what, when and how to post content–so it reaches the right audience, at the right time. and doesn't drive you crazy spending hour on it. 

Lesson 2:  Turn Lukewarm Indifferent Followers into Loyal Fans & Friends with Action-Inspiring Content

• The “hottest” real estate on your Instagram profile–and how to optimise it so more people see you.
• How to pack your posts with personality & your unique voice–and why that matters WAY more than anything else you'll do on Instagram. 
• The one thing most business owners forget to put in their posts that makes their posts “flop” and their audience go silent (just make this one easy tweak & watch your efforts explode!)
• How to know exactly what to write in your captions so they’re super valuable for your ideal clients.

Lesson 3: Draw in Dream Clients with Personality & Value-Packed Stories and Reels

• What Reels and Stories actually are–and why even “camera shy” business owners can thrive using them.
• How to decide what to share to Stories and Reels –plus an insider’s look at how to create your own simple, sales-boosting strategy for these features.
• The most compelling types of content you NEED to share on Stories to get seen and get clients–and what you definitely SHOULDN’T.
• How to rock Reels –even if you've never done one before.

Lesson 4: Use Enticing Hashtags & Comments to Increase Your Reach & Explode Your Engagement

• The numbers you need to know to 10x the amount of eyeballs on your IG–including the perfect number of hashtags to include in your posts (and everywhere else!).
• Why popular hashtags are a total engagement-killer–and how to effectively craft your own unique hashtag strategy that WORKS.
• How to avoid looking spammy while using hashtags.
• Other fun and overlooked ways to use hashtags –(these techniques are GAME-CHANGERS!)
• Why comments are basically Instagram gold–plus how to leverage your own for more growth.
• What to say in your comments and how to continue the conversation in a natural way –so you cultivate genuine connections with your audience-instead of spammy bot comments!