Ready to make more sales?

Elevate your sales, preserve your integrity, without using pushy tactics that give you the ick - no matter where you are with your business!

This sounds like something I need!

What if you had a system that not only allowed you to build an audience but also generate consistent inquiries, leads, and - yes - turn them into successful sales?

Welcome to a space where it's not about spammy or pushy sales tactics, but genuine connections that form the foundation of a thriving business!

“I've made over £5k every month since joining despite it usually being my quietest time of year.''

Sales Essentials is an incredible community, full of passionate entrepreneurs committed to growth, success, and all holding the belief that integrity and sales can go hand-in-hand.

This is the perfect place for you to begin if you're not making the consistent sales you need just yet. It's challenging, it feels uphill, and sometimes, you may feel like giving up. But something within you says "no" every time. You love what you do, and you're not ready to throw in the towel - not now, not ever.

You're brimming with passion, ready to elevate your business, and keen to create the impact, success, and freedom that you've always dreamed of.

If you're finding yourself nodding along, whispering “yes, that's me”, then Sales Essentials is for YOU. I am all about ethical sales, empowering relationships, and making sales fun (even for us introverts!) - because you don’t need to be the loudest in the room to make a powerful impact.

Tell me more!

"I joined the membership on the weekend, attended a training yesterday and made 2 sales today!''

Emma, February 2023

Here's the truth: sales isn't a shouting match or arm-twisting contest. Not inside Sales Essentials, at least! It’s about real connections, authentic service, and nurturing relationships. 

In fact, members often share how I've revolutionised their sales game - making it straightforward, achievable and, quite refreshingly, enjoyable! 


That's how we do sales here. Ready to join us?

Introducing...

Sales Essentials, where you will:

  • Experience a refreshing, ethical approach to sales, rooted in generosity, value, and service - no pushy tactics here!
  • Join a proactive community where consistent action translates to more sales; the more effort you put in, the more rewards you reap.
  • Gain access to robust support tools tailored to help you set goals, devise strategies, execute plans, evaluate results, and repeat the process for continuous growth.
  • Enjoy a fluff-free zone that offers exactly what you need to skyrocket your sales and create a business that aligns perfectly with your vision.
  • Connect with a supportive, collaborative community of business owners, all committed to the same level of growth and operating with integrity.
  • Find an interactive platform to exchange ideas, seek advice, gain feedback, and have all your burning questions answered.
  • Engage in a space that puts your growth and success front and centre - no unnecessary distractions, just focused guidance to steer you towards your business goals.
I Want to Join

“2022 was my highest ever sales year, thanks to Anna’s guidance and I’m on track to smash that in 2023.”

What you're getting inside Sales Essentials:

  • Live goal setting sessions with me every month. We'll be plotting your roadmap to sales success together!
  • Networking and Group Co-Working & Accountability Monthly Sessions
  • Weekly Q&As with yours truly, where you can get your burning questions answered and all the support you need, as you need it.
  • Instant access to our exclusive Facebook community. This isn't just any group; it's a close-knit community of ambitious entrepreneurs cheering you on and sharing their insights. Plus, who knows, your next collaborator or client could be waiting right there!
  • The freedom to self-promote within the group and to my wider audience - think of it as your personal spotlight!
  • Full access to all of the resources in the learning portal. It's jam-packed with carefully curated training, tools, templates, and resources to give your sales game that extra edge.

And inside your sales toolkit you’ll find…

  • My secret sales weapon: The Leads Tracker. This nifty little tool has helped me manage and convert more leads than I can count - and now it's all yours.
  • Social media caption templates that actually convert. Think of them as your little snippets of persuasion! All you have to do is sprinkle your own magic on top.
  • My tried-and-tested sales page template. Just fill in the blanks and voila! You have a compelling sales page that converts those browsers into eager buyers.
  • A whole library of templates and tools, growing every month, tailored to help you make more sales. From content planning to goal setting, and even delving into the depths of sales psychology, it’s all there waiting for you.

Plus an all-encompassing, step-by-step video training series that's going to revolutionise the way you approach sales, completely immersing you into the process.


You’ll dive deep into:

  • Crafting the ultimate sales mindset and setting goals that get you fired up and ready to smash every day!
  • Achieving visibility that doesn't just get you seen, but gets you REMEMBERED.
  • Messaging and marketing that pulls your audience in, creating an irresistible gravitational pull towards your brand.
  • Mastering email marketing that turns your leads into loyal fans, waiting for your next offer.
  • Engaging and nurturing your leads so they feel like they're part of your gang - a nice gang!
  • Making compelling offers that feel like golden opportunities, not annoying sales pitches.
  • Understanding buyer psychology. Spoiler alert: You'll be able to anticipate what your customer wants before they even know it themselves!
  • Effectively tracking leads and following up to ensure no opportunity slips through the cracks.

All of this to help you establish a simple, successful, and completely permission-based sales system in your business. This is about making sales feel natural, easy, and even... fun! 

Ready to jump in?

I’m ready to join Sales Essentials NOW!

Member Feedback: Emma

''I have had my BEST ever sales months since joining Anna's membership last year.  Plus she has given me the encouragement and advice to launch the next stage of my business I was holding back from (which has turned out to be a huge success!) I recently launched (and sold out) my first retreats and have also launched my own membership community. Working with Anna has helped build my confidence, she gives amazing feedback and perspective, and super effective sales advice I have been able to implement immediately.'' 

I Want In!

Hi, I'm Anna.


I'm a self-proclaimed introvert, quite happy to avoid the limelight, and absolutely loathe anything that smells like high-pressure or pushy sales tactics. 

You might be wondering, "she doesn’t seem like the type of sales expert I’m used to…" - true, and I wear that badge with pride. In fact, I’m here to put the “nice” back into sales! 

I'm not one for sticking strictly to the script, and that's exactly what makes this work.

Despite my atypical profile, I hold an impressive track record in sales: over 25 in the industry, during which I've sold millions of pounds worth of consultancy and services. I've assembled and led superstar sales teams and aided hundreds of entrepreneurs to boost their sales and triumph - all on their terms. I've built three vastly different businesses, each achieving 6- and even multi 6-figures within the first year!

My passion is helping business owners like you not just get comfortable with sales, but to fall head over heels for it! Because when you do, that's when you truly start making an impact, creating the income you desire, and stepping into the freedom you've always wanted.

My membership community fills my heart with joy, and I'm super excited to welcome new members into our fold to create some serious business transformation. 

I’d love to have you join us!

Anna x

No matter where you are in your journey - whether you’re brand new to business or already established - what truly counts is your ambition, your integrity, and your drive. So, come as you are, and let's set your sales success story in motion!

My Experience

Member: Yvonne, Social Media Manager 

Before I joined the membership I was coasting in business. Enquiries had started to dry up and my confidence was at all all time low. As a result I hadn't been taking direct action as I was stuck in a cycle of inconsistent selling. Being part of the membership has not only provided me a safe space to ask for support but Anna has shown me how to show up week after and sell - unapologetically, in a way that works for my business. I'm much more confident offering my products in a way that feels right for me and as a result I've made over 5k every month since joining despite it usually being my quietest time of year.

I’m ready to join Sales Essentials!

How would it feel to unlock the secret to sustainable, feel-good sales? To have a reliable strategy at your fingertips, designed to empower you to sell with heart, service, and generosity? Imagine long-term, meaningful client relationships built on trust, not just transactional exchanges.

Sales Essentials is perfect if you are:

  • An entrepreneur ready to take online sales and growth to the next level
  • A go-getter with a growth mindset, ready to dive in and take action
  • A business owner with a heart for your clients and a vision for the long term
  • A person of integrity, always
  • Someone who thrives in a bustling, supportive community of doers
  • A believer in authentic, value-driven selling that's all about helping,  pushing, persuading, forcing or any other dated way of approaching sales

But, it's not for you if:

  • You're not too fussed about your clients or their results
  • You're hunting for a 'magic trick' or a 'secret shortcut'
  • You're not ready to uphold the highest level of integrity
  • You're not willing to put in the work
  • You love the 'hard sell' or spammy tactics - sorry, we’re allergic to that in The Sales Membership!

Real Results

Member: Rachel, Photographer

With Anna's guidance I've grown my audience, streamlined my processes to save time and money, added new income streams and best of all I now charge my worth! Last year I had my highest ever sales year and on track to smash that in 2023!I keep coming back to work with Anna and every time she blows me away with her business knowledge, loving support and general awesomeness! Anna is one of those rare business coaches who actually has three successful businesses under her own belt. She blends actionable steps and motivation with ease and joy. I love Anna! I've worked with Anna 1-2-1 and in groups and will continue to do so!

I Want In!

Best of all, it’s surprisingly budget-friendly…

Value-Packed

£25

Monthly Plan

  • Exceptional value: For less than the price of 12 individual months, enjoy a full year of sales support.
  • Lock-in your rate: Prices may rise, but your rate stays the same - forever! Secure your value by locking in this price for the lifetime of your membership.
  • Serious about sales: Prove to the world (and yourself) that you mean business by committing for a year.
  • Peace of mind: One payment and you're set for the year! No need to think about monthly bills, just focus on your growth.
  • Prioritise your success: By choosing the annual plan, you're putting your sales success at the top of your agenda. And remember, your success is my priority too!
BUY NOW

Value-Packed

£250

Annual Plan

  • Exceptional value: For less than the price of 12 individual months, enjoy a full year of sales support.
  • Lock-in your rate: Prices may rise, but your rate stays the same - forever! Secure your value by locking in this price for the lifetime of your membership.
  • Serious about sales: Prove to the world (and yourself) that you mean business by committing for a year.
  • Peace of mind: One payment and you're set for the year! No need to think about monthly bills, just focus on your growth.
  • Prioritise your success: By choosing the annual plan, you're putting your sales success at the top of your agenda. And remember, your success is my priority too!
BUY NOW

FAQS